Common English Mistakes in Slogans by Arabic Speakers

This page focuses on errors typically made by native Arabic speakers from United Arab Emirates when writing a Slogan in English.

Mistake Example #1

Overuse of passive voice

In the United Arab Emirates, we are buildingthe futureis being built by us. Your dreams are being turned into reality by oOur innovative solutionsare turning your dreams into reality. Choose us,—whe'reachieving excellence is being achievedevery day.

Text corrected by:
Gregg, Los Angeles, CA

"This needed some tweaking to remove the use of passive voice."

In the United Arab Emirates, we are building the future. Our innovative solutions are turning your dreams into reality. Choose us—we're achieving excellence every day.

In the United Arab Emirates, the future is being built by us. Your dreams are being turned into reality by our innovative solutions. Choose us, where excellence is being achieved every day.

Mistake Example #2

Misuse of articles ('I have car' instead of 'I have a car')

Discoverthe beauty ofthe desert with our exclusive tours. Experience themagic of Arabian nights and explore thewonders of theUAE. Bookan unforgettable journey today!

Text corrected by:
Jennifer, Detroit, Michigan USA

"Sounds great! I just added some missing articles."

Discover the beauty of the desert with our exclusive tours. Experience the magic of Arabian nights and explore the wonders of the UAE. Book an unforgettable journey today!

Discover beauty of desert with our exclusive tours. Experience magic of Arabian nights and explore wonders of UAE. Book unforgettable journey today!