Common English Mistakes in Press Releases by Ukrainian Speakers

This page focuses on errors typically made by native Ukrainian speakers from Ukraine when writing a Press Release in English.

Mistake Example #1

Using 'will' incorrectly in conditionals ('If it will rain, I will stay' instead of 'If it rains, I will stay')

FOR IMMEDIATE RELEASE: Kyiv, Ukraine – October 15, 2023 – If it willrains tomorrow, our outdoor event will still start on time, but it willmove to the indoor venue at the same time. We are excited to announce that theour new product line will launch next week, and—if itwill be's successful, we will expand to more markets. Stay tuned for more updates and thank you for your continued support.

Text corrected by:
Gregg, Los Angeles, CA

"This needed some tweaking for proper wording in conditionals, among other fixes."

FOR IMMEDIATE RELEASE: Kyiv, Ukraine – October 15, 2023 – If it rains tomorrow, our outdoor event will still start on time, but it will move to the indoor venue. We are excited to announce that our new product line will launch next week—if it's successful, we will expand to more markets. Stay tuned for more updates and thank you for your continued support.

FOR IMMEDIATE RELEASE: Kyiv, Ukraine – October 15, 2023 – If it will rain tomorrow, our outdoor event will move to the indoor venue at the same time. We are excited to announce that the new product line will launch next week, and if it will be successful, we will expand to more markets. Stay tuned for more updates and thank you for your continued support.

Mistake Example #2

Skipping articles ('I bought car' instead of 'I bought a car')

FOR IMMEDIATE RELEASE: Kyiv, Ukraine – We are excited to announce thelaunch ofa new smartphone model, designed to meetthe needs of modern users. This innovative device offers advanced features and asleek design, making itthe perfect choice for tech enthusiasts. Join us at ourevent on Friday to experience thefuture of mobile technology.

Text corrected by:
Gregg, Los Angeles, CA

"This needed some tweaking to add missing articles ("the," "an," etc.)."

FOR IMMEDIATE RELEASE: Kyiv, Ukraine – We are excited to announce the launch of a new smartphone model designed to meet the needs of modern users. This innovative device offers advanced features and a sleek design, making it the perfect choice for tech enthusiasts. Join us at our event on Friday to experience the future of mobile technology.

FOR IMMEDIATE RELEASE: Kyiv, Ukraine – We are excited to announce launch of new smartphone model, designed to meet needs of modern users. This innovative device offers advanced features and sleek design, making it perfect choice for tech enthusiasts. Join us at event on Friday to experience future of mobile technology.

Mistake Example #3

Confusion with word order ('Always I go to the store' instead of 'I always go to the store')

For Immediate Release: We are excited to announce that our new product, the EcoSmart Water Bottle, isnow availableis in stores across Ukraine. AWe alwayswe strive to bring innovative solutions to our customers, and this product is no exception. Join us for the launch event on Saturday, where we will showcase features of the EcoSmart Water Bottle and how it can benefit your daily life.

Text corrected by:
Miss E., Cyprus, Europe

"I've made edits to correct the word order: "now available is" should be "is now available" and "Always we strive" should be "We always strive"."

For Immediate Release: We are excited to announce that our new product, the EcoSmart Water Bottle, is now available in stores across Ukraine. We always strive to bring innovative solutions to our customers, and this product is no exception. Join us for the launch event on Saturday, where we will showcase features of the EcoSmart Water Bottle and how it can benefit your daily life.

For Immediate Release: We are excited to announce that our new product, the EcoSmart Water Bottle, now available is in stores across Ukraine. Always we strive to bring innovative solutions to our customers, and this product is no exception. Join us for the launch event on Saturday, where we will showcase features of the EcoSmart Water Bottle and how it can benefit your daily life.