Common English Mistakes in Press Releases by Arabic Speakers

This page focuses on errors typically made by native Arabic speakers from United Arab Emirates when writing a Press Release in English.

Mistake Example #1

Overuse of passive voice

In a groundbreaking development, it was announced byAl Noor Technologies announcedthatthey have launched a new solar panel system thas been launched, whicht is expected to revolutionize energy consumption in the UAE. Theis innovative design was created by our expert engineers, and it is believed that significant savings on electricity bills will be achieved byhouseholds and businesses. Tsheould launchievesignificant wsavings aontheir electendedricity bills. Many industry leadersattended the launch event, andwhit wasch emphasized thatthe company is priioritizing sustainability goalsare being prioritized by the company.

Text corrected by:
Jennifer, Detroit, Michigan USA

"Sounds great! I just changed some of the passive voice constructions to the active voice and polished up the text."

In a groundbreaking development, Al Noor Technologies announced that they have launched a new solar panel system that is expected to revolutionize energy consumption in the UAE. This innovative design was created by our expert engineers, and households and businesses should achieve significant savings on their electricity bills. Many industry leaders attended the launch event, which emphasized that the company is priioritizing sustainability goals.

In a groundbreaking development, it was announced by Al Noor Technologies that a new solar panel system has been launched, which is expected to revolutionize energy consumption in the UAE. The innovative design was created by our expert engineers, and it is believed that significant savings on electricity bills will be achieved by households and businesses. The launch event was attended by industry leaders, and it was emphasized that sustainability goals are being prioritized by the company.

Mistake Example #2

Misuse of articles ('I have car' instead of 'I have a car')

Dubai, October 15, 2023 – We are excited to announce thelaunch ofa new smartphone model, designed to meet theneeds ofthe modern user. This innovative device offers advanced features and asleek design, making itthe perfect choice for tech enthusiasts in theUAE. Join us at ourevent inthe Dubai Mall on November 1st to experience the future of mobile technology.

Text corrected by:
Gregg, Los Angeles, CA

"This needed some tweaking to add or correct articles."

Dubai, October 15, 2023 – We are excited to announce the launch of a new smartphone model, designed to meet the needs of the modern user. This innovative device offers advanced features and a sleek design, making it the perfect choice for tech enthusiasts in the UAE. Join us at our event in the Dubai Mall on November 1 to experience the future of mobile technology.

Dubai, October 15, 2023 – We are excited to announce launch of new smartphone model, designed to meet needs of modern user. This innovative device offers advanced features and sleek design, making it perfect choice for tech enthusiasts in UAE. Join us at event in Dubai Mall on November 1st to experience future of mobile technology.