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Value Proposal vs Value Proposition

Both 'value proposal' and 'value proposition' are correct, but 'value proposition' is the more commonly used term in business contexts. It refers to a business or marketing statement that summarizes why a consumer should buy a product or use a service. 'Value proposal' is less common but could be used in a similar context.

Last updated: March 26, 2024 • 1491 views

Value Proposal

This phrase is less common than 'value proposition' but can still be used in a similar context.

This term can be used to refer to a statement that outlines the value a product or service offers to consumers.
  • Parliament gives added value to the Commission proposal.
  • I value the Commission's proposal highly.
  • I too am working on a project of this nature and I greatly value the proposal contained in the report.
  • I think we can achieve real European added value with this proposal.
  • It is still unclear what the added value of the proposal for safety standards will be.
  • The Commission is pleased with the positive reception that Mrs Lefrançois's report has received, which underlines the added value of the proposal.
  • If these were not to be so, then the value of this proposal would surely diminish.
  • Value added tax reform proposals will be debated and put to a vote on Thursday.
  • I must particularly highlight, due to their symbolic value, two parliamentary proposals incorporated during the discussion process.
  • The limit values in the Commission proposal will thus turn out to be wish values'.
  • Our amendments were not accepted, however, as a result of which this report has no added value for the Commission proposals.
  • As regards the directive, the Commission believes that Amendment 1 on fiscal incentives does not provide any new value added to the proposal.
  • The House voted by 270 votes against, 253 in favour, with 12 abstentions to reject a proposal on value added tax (VAT) on postal services.
  • When the Committee on Economic and Monetary Affairs began considering this directive on market abuse more than one year ago, the value of the proposal was already clear.
  • The Transport Committee has taken a very positive view of the value of these proposals and as rapporteur, I can assure you, Commissioner, that is the truth.
  • Unfortunately, time does not permit me to detail all the matters in this directive to which I object but, put simply, in my opinion there is no added value in these proposals.
  • Finally, the innovation and the considerable added value of this proposal lie in the right granted to holders of long-term resident status to move to another Member State.
  • However, so far the Commission has not been presented with convincing evidence that the values of the proposal are not well balanced, economically justified and technically achievable within the deadlines proposed.
  • I am sure most Members will agree that this is the only way we can ensure that the real added value of this proposal is maintained.
  • The EDPS is particularly disappointed by this course of events since, as will be explained below, his involvement would have provided an ideal opportunity to add value to the proposal.

Alternatives:

  • value proposition

Value Proposition

This is the more commonly used term in business contexts to refer to a statement summarizing the value of a product or service.

This term is widely used in marketing and business to describe the unique value that a product or service provides to customers.
  • Adjust your Value Proposition based on the insights you gained from customer evidence and achieve Product-Market fit.

Alternatives:

  • value proposal

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