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old customers vs established customers

Both "old customers" and "established customers" are correct phrases, but "Old customers" refers to customers who have been with a business for a long time, while "established customers" typically refers to customers who have a strong relationship with a business and are loyal.
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Explained by Michele A.
Editor at TextRanch

Last updated: April 03, 2025 • 4565 views

This phrase is correct and commonly used to refer to customers who have been with a business for a long time.

"old customers"

This phrase is used to describe customers who have a history of patronizing a business over a period of time.

Examples:

  • The company offers special discounts to its old customers.
  • We value our old customers and strive to maintain their loyalty.
  • Old customers often provide valuable feedback based on their experiences.
  • But we're in the country and you're old customers.
  • Customer satisfaction and continual patronage are key to sustaining new and old customers.
  • Look at the feedback written from old customers.
  • It stays affordable for the sake of our old customers.
  • The kind and disponibilissima owner, treated us with old customers.
  • Getting my old customers back by keeping the hipsters away.
  • But our old customers come to us.
  • If he's not chatting up old customers, he's busy making new ones.
  • So run financials on our old customers, vendors, capital expenditure budgets, future needs.
  • You can send sales letters out to all your old customers, offering to take the last vehicle they bought from you in trade for a new one.
  • Yet, in order to show our appreciation to those old customers and bring more fun in enjoying music, we specially invest effort in developing the DIY version based on E12.
  • Moreover, continuing the production of the previous fragrances allows the party to keep the "old customers", while producing a new one always permits to win new consents.
  • We can keep the suitable stock volume that is ready for the small orders and for the types which be purchased frequently by our old customers, so the products can be prompt delivered.
  • We were face to face to talking with old customers of Brazil, Chile and Peru etc.Known that they were very interested in our parts and glad to cooperation with us.
  • If you are satisfied with our items, please give us 5 stars on all of the detail of the seller rating and positive feedback; For our old customers, we will give 5% discount for next order.
  • From 15-19th.attend 118th canton fair.We met with some of our old customers, Make samples orders with some news customers,
  • Good and effective product strategies are needed to penetrate any given market and to retain old customers as well as to acquire new ones. The following product strategies would be beneficial to any business -
  • They're old customers of mine.
  • Absorption of losses arising from old customers
  • I always give discount to old customers.

Alternatives:

  • long-standing customers
  • loyal customers
  • repeat customers
  • returning customers
  • regular customers

This phrase is correct and commonly used to refer to customers who have a strong relationship with a business and are loyal.

"established customers"

This phrase is used to describe customers who have a well-established connection with a business and are considered loyal or important.

Examples:

  • The company rewards its established customers with exclusive offers.
  • Established customers receive priority access to new products.
  • We prioritize the needs of our established customers.
  • Like Crist, Nauta had been present on the market for a long time and had an established customer network and competitive position.
  • According to Germany, Jahnke already has a well-established customer base, including well-known enterprises that rate it as a skilled and reliable supplier and are interested in placing further business with it.
  • The Commission therefore proposes that the supply of a travel package that takes place in the EU to an EU established customer should be taxed in the EU.
  • It was also established that customers, sales channels and basic applications are different.
  • Deliveries of goods to customers established in Italy and Spain
  • As regards deliveries to customers established in Switzerland, Belgium has sent a number of documents intended to demonstrate that the goods were transported directly to Italy.
  • Act No 163/2010 also amended Article 12(1) point 10 of the VAT Act to exclude from taxable turnover mixed services provided by data centres to customers established abroad.
  • Potential suppliers obviously need to have the skills to manage innovative projects; their experience can relatively easily be established by an Intelligent Customer.
  • Such conditions must always be the same whatever the place in which the customer is established.
  • The information may include the VAT identification number attributed by the Member State where the customer is established.
  • An authorisation is necessary for the supply of electricity by an intermediary having customers established in Belgium who are connected to the national grid system or to a direct line whose nominal voltage is higher than 70,000 volts.
  • The Commission now wishes to reverse this situation, so that, with some exceptions, tax will be levied at the place where the customer is established.
  • The conditions referred to in the first subparagraph must always be the same wherever the customer is established.
  • As regards sales to customers established in Italy, Belgium has sent the documents on the basis of which it was decided to grant the exemption provided for in Article 39 bis of the VAT Code.
  • Unless he has information to the contrary, the supplier may regard a customer established within the Community as a taxable person:
  • Regarding the company granted IT in the original investigation, all export sales to the Union were made directly to independent customers established in the Union.
  • Service supplier established in a Member State other than that in which the customer is established
  • For transmission services linked to the supply of gas and electricity, the proposal contains a corresponding clause providing that taxation would take place in the country where the customer is established.
  • Where information is available to determine the actual location at which the customer is established, has his permanent address or usually resides, it is necessary to provide for a presumption to be rebuttable.
  • The Competent Authority shall ensure that conditions for supplies to protected customers are established without prejudice to the proper functioning of the internal gas market and at a price respecting the market value of the commodity.

Alternatives:

  • loyal customers
  • long-term customers
  • valued customers
  • key customers
  • preferred customers

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