expand market vs open market

Both phrases are correct, but they have different meanings and contexts. 'Expand market' refers to increasing the reach or size of a market, while 'open market' refers to a market that is accessible to all buyers and sellers without restrictions. They are not directly comparable as they convey different ideas.

Last updated: March 27, 2024 • 661 views

expand market

This phrase is correct and commonly used in business contexts to indicate the action of increasing the reach or size of a market.

This phrase is used when a company wants to grow its customer base, introduce products to new regions, or target different demographics to increase sales.

Examples:

The company plans to expand its market by launching a new advertising campaign.
They are looking to expand their market share in the Asian market.
Expanding the market internationally requires careful planning and research.
The goal is to expand the market reach to younger consumers.
The company's strategy is to expand the market through strategic partnerships.

Show examples from the web [+]

For suppliers, compliance costs may be regarded as an investment to expand market acceptance of their products and possibly to implement price premiums.
It will help consolidate democratic and civil structures in eastern and central Europe, expand market economies and help build a European continent at peace with itself.
Calls for reforms that will expand market access opportunities for developing countries and allow them to perform competitively in their own national and regional markets;
ISIS comes along, expands the market to the west.
So we probably only expand the market a little bit and give a bigger opportunity to the cheap labour areas.
Perhaps we could expand our market.
The internal market offers many opportunities to individuals who want to live and work in another Member State and to businesses that wish to expand their markets.
So definitely looking to expand our market, but for now we're just concentrating on athletes that are popular here in the Northeast.
How do you plan to expand your market?
It is an opportunity for authors to expand their market and their audience.
Also, the stated objective in the plan was limited to stop generating the losses by the company and to further expand its market presence, without foreseeing any future profit.
The financial report referred to also underscores the group's capacity to expand on markets that have been opened up in France and Europe.
That is why it is so important to oppose protectionist tendencies and to expand the single market further.
We support anything that improves and expands the internal market.
This will expand the single market in fishery products and their by-products.
Basically, as the market expands at world level, you contract mentally.
The preliminary assessment noted in particular that the Companies could use the market power of their strong brands and the wide product portfolio as leverage to maintain and expand their market position.
End the bread tax, end trade tariffs, we'll expand our markets.
If we soften her palette, improve her taste, expand her market, I can transform this vapid... despised social-media-obsessed narcissist into a valued and respected woman of stature.
It is not enough for us to try simply to expand the market by means of propaganda - which unfortunately is the main emphasis of the promotional activities.

Alternatives:

grow market
increase market share
capture new markets
penetrate new markets
broaden market reach

open market

This phrase is correct and commonly used to describe a market that is accessible to all buyers and sellers without restrictions.

It is often used in economics to refer to a free market system where there are no barriers to entry or exit, and prices are determined by supply and demand.