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direct-sales strategy vs direct sales strategy

Both "direct-sales strategy" and "direct sales strategy" are correct, but they are used in different contexts. The hyphenated version, "direct-sales strategy," is typically used when the term is acting as a compound adjective before a noun, while the non-hyphenated version, "direct sales strategy," is more common when the term is used in a general sense or as a standalone phrase.

Last updated: March 21, 2024 • 620 views

This phrase is correct and commonly used when acting as a compound adjective before a noun.

"direct-sales strategy"

This phrase is used when describing a strategy that involves direct sales, typically placed before a noun to modify it.

Examples:

  • The company implemented a direct-sales strategy to increase revenue.
  • She developed a direct-sales strategy to target specific customer segments.
  • No company can succeed, much less survive, without effective sales strategies. Two basic strategies are the direct sales strategy and the indirect sales strategy.
  • Oct 28, 2015 ... As part of your overall direct sales strategy, strive to build relationships with other sellers in the community. You may be able to cut costs by ...
  • Our expert media sales consultants will provide you with a tailor-made direct sales strategy, designed to meet your company's sales objectives and position you ...
  • Oct 11, 2012 ... Another major market trend that is driving the need for a direct sales strategy is the notable shift in competition within the retail sector. As name ...

Alternatives:

  • effective direct-sales strategy
  • innovative direct-sales strategy
  • traditional direct-sales strategy
  • successful direct-sales strategy
  • strategic direct-sales approach

This phrase is also correct and more commonly used in a general sense or as a standalone phrase.

"direct sales strategy"

This phrase is used to refer to a strategy involving direct sales without the need for a hyphen, suitable for general discussions or standalone usage.

Examples:

  • The company's direct sales strategy focuses on building strong customer relationships.
  • She is an expert in developing effective direct sales strategies.
  • No company can succeed, much less survive, without effective sales strategies. Two basic strategies are the direct sales strategy and the indirect sales strategy.
  • Oct 28, 2015 ... As part of your overall direct sales strategy, strive to build relationships with other sellers in the community. You may be able to cut costs by ...
  • Our expert media sales consultants will provide you with a tailor-made direct sales strategy, designed to meet your company's sales objectives and position you ...
  • Oct 11, 2012 ... Another major market trend that is driving the need for a direct sales strategy is the notable shift in competition within the retail sector. As name ...

Alternatives:

  • effective direct sales strategy
  • innovative direct sales strategy
  • traditional direct sales strategy
  • successful direct sales strategy
  • strategic direct sales approach

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