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demand is higher vs demand are higher

The correct phrase is 'demand is higher.' In English, 'demand' is a singular noun, so it should be paired with the singular verb 'is.' Using 'are' with 'demand' would be incorrect.

Last updated: March 28, 2024 • 638 views

demand is higher

This phrase is correct. 'Demand' is a singular noun, so it should be paired with the singular verb 'is.'

Use 'demand is higher' when referring to a situation where the level of demand is greater than before.

Examples:

  • The demand is higher this year compared to last year.
  • The demand is higher than the supply.
  • Demand is higher for this product during the holiday season.
  • The company noticed that demand is higher in urban areas.
  • The report shows that demand is higher in the summer months.

demand are higher

This phrase is incorrect. 'Demand' is a singular noun and should be paired with the singular verb 'is.'


Alternatives:

  • demand is higher

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