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brand awareness vs notorious brand

The phrases 'brand awareness' and 'notorious brand' have different meanings and are not directly comparable. 'Brand awareness' refers to how well a brand is recognized by consumers, while 'notorious brand' implies a negative reputation or being widely known for something bad. They are used in different contexts and convey different connotations.

Last updated: March 20, 2024 • 633 views

This phrase is correct and commonly used in marketing and business contexts to refer to how well a brand is recognized by consumers.

"brand awareness"

The term 'brand awareness' is used to describe the extent to which consumers are familiar with a particular brand. It is an important metric in marketing to measure the effectiveness of brand recognition.

Examples:

  • Improving brand awareness through social media campaigns.
  • The company invested in a marketing strategy to increase brand awareness among its target audience.
  • The packaging can be easily personalised for improved brand awareness.
  • Mobile has changed the business starting from a new definition of service, interaction and brand awareness.
  • This way they increase brand awareness and inspire their customers to make more purchases.
  • We will now roll out to key countries where brand awareness is good, such as Spain, Germany and Russia.
  • Start generating qualified sales leads, increase your brand awareness and measure those results today.
  • Born in Turin in the seventies, it then moved to Milan, strengthening brand awareness MIAD (International Food Show confectionery).
  • Companies with an average brand awareness recognized as medium-high and high have been included in the list.
  • Success stories from advertisers who have used Google Mobile Ads to increase brand awareness and engagement.
  • This interactive solution is offered as a way to increase brand awareness and brand experience.
  • With more than 7 million page visits and 200,000 single users per month, Cosacucino.it gives Star the chance to increase its brand awareness.
  • Take advantage of all features offered by our platform and reach more audience for your brand awareness and direct response campaigns.
  • While ads with the brand in the first five seconds have higher ad recall and brand awareness lift, people are also more likely to skip them.
  • Previous research has shown that there is a consistent relationship between how long an ad is viewable and increases in brand awareness and consideration.
  • Cartier watch within the watch area's reputation can also be developing, exactly where its blue balloon become the brand awareness of a really broad variety.
  • It led to a 36% lift in brand awareness, 5% higher than video #1.
  • Furthermore, Saquella continuously carries out many activities (sponsoring, trade fairs and events) aimed at promoting brand awareness at the institutional level.
  • Her main goal is to increase the brand awareness and reach out to a broader public.
  • 3, has a strong brand awareness and development of vision;
  • The online shop to be launched will do its share to promote Super Armor suits within Europe and help to build brand awareness for this high-quality protection apparel.
  • There is a synergy between them that leads up to an increase of brand awareness and to a greater research of information about companies' products and services.

Alternatives:

  • brand recognition
  • brand visibility
  • brand recall
  • brand identity

This phrase is correct but is not commonly used in a positive context. It typically refers to a brand that is widely known for negative reasons or has a bad reputation.

"notorious brand"

'Notorious brand' is used to describe a brand that is infamous or widely recognized for negative associations. It is often used in discussions about branding and reputation management.

Examples:

  • The company became a notorious brand after a series of scandals.
  • The brand's products were recalled, leading to its reputation as a notorious brand.
  • The Notorious Brand Clothing · February 15 at 10:31pm ·. Watch "Mr.Criminal Presents "Eyes Low " by Crazy Loc Ft. King Puppet & Lil Man (Prod : by Dropper)"  ...
  • Watch Queue. Queue. __count__/__total__. NOTORIOUS BRAND. Subscribe SubscribedUnsubscribe 12. Loading... Loading... Working... Uploads Play all. 1: 44.
  • Notorious Brand is a joke created by French Bread, the creators of Melty Blood. It was presented as a 2d fighting game similar to Melty Blood based upon ...
  • Oct 12, 2013 ... The 5 Most Notorious Brand Feuds on Twitter. 4.8k. Shares. Share. Tweet. Share. What's This? Ads by Google

Alternatives:

  • infamous brand
  • ill-reputed brand
  • noted brand for negative reasons
  • brand with a bad reputation

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